Understanding how people think is fundamental to success as a business leader. In this program, you’ll learn about human behaviour and how it can be applied to business in areas such as sales and marketing, tourism events and leisure management, or entrepreneurship. You’ll study practical business concepts including economics, management, international trade law, corporate governance and social responsibility. You’ll also learn about cognitive, social, physiological and intercultural psychologies, giving you an excellent grounding to make an impact across the business sector. For more information, visit Bachelor of Business/Bachelor of Social Science (Psychology) at USC.